SPINMASTER
BRAND DESIGN x LOS ANGELES
As we integrated teams, it became apparent each team had a different workflow that could affect productivity. I took the initiative to work with Creative Ops to establish an effective process that would allow designers work from a problem through a solution and minimize back and forth with our cross-functional partners. The guide has become an essential part of onboarding new hires to the brand design team.
CREATIVE DIRECTION + DESIGN Concept Development / Identity Development / Layout Design
